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Marc Benioff - - Gartner Symposium

Customer success is number one
SFDC was cloud before cloud was cool
Views himself as a change agent; IT is hard
Looking at how to transform the industry; explode the paradigms
Radical changes are coming to IT
Mobility, iPad, Facebook, ... All major transformations
What is the future of OP?
It's easier for SFDC to enable capabilities in the cloud because of architecture

Companies' datacenters are terribly inefficient
HW and SW upgrades, installs, etc
With SFDC you are always on the latest technology and latest version
- how many customers are on the latest version of their OP systems? Very few

Oracle is buying companies like crazy and consolidating all these acquisitions
SFDC is innovating

Siebel was a failure; people migrated off to SFDC after millions of dollars of failed implementations
Private clouds are not the answer
Sharing is the answer
Mobile and social is accelerating

Ray Ozzie left Microsoft
He created LotusNotes
Microsoft Sharepoint doesn't work
Facebook is winning and is new - how do we learn from that?

Chatter is another example of the way SFDC is building a stronger relationship with customers
300k custom apps built on
Dell is going to 100k users on Chatter
Why? Because doc management is dated

Google? Great job on gmail, docs, tremendous innovation
Mark Zuckerberg? = "the next Bill Gates"

"beware of the false cloud" - if its just another server, it's not a cloud
Oracle is selling HW as cloud but it's not
Do you have to upgrade it? Then its not cloud
Private cloud is just SW and HW

Security is the number one thing to consider

SFDC is looking to partner with CIOs
IT can add value in other ways other than managing HW
Deliver services faster and easier
Help move beyond legacy systems


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