What IT Can Do to Lead a Successful Mobile App Strategy CIO’s are under pressure to deliver business capabilities on mobile devices, all while optimizing budgets, increasing operational excellence, and providing innovative, secure solutions. It’s a complex juggling act. In the mobile space, it’s tempting to just jump in and start building mobile apps. But corporate IT needs to help balance the exuberance of building apps with using a common set of success criteria. This is especially true if the enterprise wants a manageable and successful mobile app effort, defined by usage, adoption and business value. While corporate IT can provide technical design and architecture expertise, even more important is the role they play in terms of coordinating the enterprise mobile app strategy. Here are six key steps for doing so: 1. Create a cross-functional “mobile app working team” This is a group of business and IT team members that are passionate about creating mobile solutions
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