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Leveraging Business Architecture to Lead Business Transformation

Betsy Burton
Betsy Burton
Leveraging Business Architecture to Lead Business Transformation

Business architecture critical to making successful business changes. Guide the business transformational change. Business arch is part of Ent Arch. Business architecture is something we do not something we deliver.

Maturity level of organizations - what’s your primary focus?
The interest in Solutions Arch increases over the maturity increase of a company
A lot of interest in Business Arch at early and late maturity. Declines in the middle - chasm - then picks back up when company is more mature.

Business outcome-driven business architecture
Enterprise Architecture artifacts without the ability to take action are not useful to the business.
1) Develop Ent Arch outcome-driven deliverables in the context of the business strategy and direction. Business strategy contains four key elements a) a diagnosis b) a guiding policy c) a set of coherent actions d) defined target business outcomes

60-70% of Enterprise Architecture work is family counseling.

Intended, Deliberate, Unrealized, Emergent, Realized - all components of a strategy
Ent Arch role is to watch those components and factor into the future state. Perpetually need to re-evaluate.

Don’t jump from strategy to requirements - need to factor in implications, constraints, risks and interdependencies.

Work strategically, think strategically and you will be invited to the business strategy discussions.

Identify something that business leaders really are passionate about and understand their pain points. Bring them something that makes them want to engage with you.

“I don’t care about some future strategy. I just need this thing now” - need to connect criticality of the future state with the current state.

Ikea - great example of mapping business capabilities; color-coded red/yellow/green

Identify your customer and partner personas as one way to drive business value

Best and worst Business Architecture Practices
DO - understand role of biz arch
DO - business-driven “line of sight” from processes to strategy
DO - use biz capability modeling to illustrate business process change
DON’T - separate business arch from Ent Arch
DON’T only leverage your business relationship managers as a link to biz leaders
DON’T wait until you get all your technology fixed or your processes fixed
Business architecture critical to making successful business changes. Guide the business transformational change. Business arch is part of Ent Arch. Business architecture is something we do not something we deliver.

Maturity level of organizations - what’s your primary focus?
The interest in Solutions Arch increases over the maturity increase of a company
A lot of interest in Business Arch at early and late maturity. Declines in the middle - chasm - then picks back up when company is more mature.

Business outcome-driven business architecture
Enterprise Architecture artifacts without the ability to take action are not useful to the business.
1) Develop Ent Arch outcome-driven deliverables in the context of the business strategy and direction. Business strategy contains four key elements a) a diagnosis b) a guiding policy c) a set of coherent actions d) defined target business outcomes

60-70% of Enterprise Architecture work is family counseling.

Intended, Deliberate, Unrealized, Emergent, Realized - all components of a strategy
Ent Arch role is to watch those components and factor into the future state. Perpetually need to re-evaluate.

Don’t jump from strategy to requirements - need to factor in implications, constraints, risks and interdependencies.

Work strategically, think strategically and you will be invited to the business strategy discussions.

Identify something that business leaders really are passionate about and understand their pain points. Bring them something that makes them want to engage with you.

“I don’t care about some future strategy. I just need this thing now” - need to connect criticality of the future state with the current state.

Ikea - great example of mapping business capabilities; color-coded red/yellow/green

Identify your customer and partner personas as one way to drive business value

Best and worst Business Architecture Practices
DO - understand role of biz arch
DO - business-driven “line of sight” from processes to strategy
DO - use biz capability modeling to illustrate business process change
DON’T - separate business arch from Ent Arch
DON’T only leverage your business relationship managers as a link to biz leaders
DON’T wait until you get all your technology fixed or your processes fixed

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